Writing and wine: “Finding the right words to describe the way a wine tastes is the same as trying to find the right words to describe a moment, a look or a feeling when writing.” - M. Robertson - Author of "Mask Among The Bones"
Monday, January 20, 2014
Hoping to learn
I am hoping to learn and learn and learn from a blog hop about marketing a book. My background is as an entrepreneur in retail, always working on a shoestring advertising budget. This time big balloons and kids on bikes with flyers isn’t going to work. Maybe I’m short-sighted, but I don’t see it happening. My favorite advertising stunt was sending two barbershop quartets, one male and one female, through a twenty plus story building as a Valentine’s Day thank you for all of our clients. It was a huge success and became an annual event. I look forward to reading and hearing about all the creative ideas others have in this strange new world.
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The barbershop quartets sound like fun. I'm hoping to learn more about marketing through this blog hop, too. Enjoy.
ReplyDeleteIt's been a fascinating day and I've really learned a lot. I look forward to the next blog hop. Marnie
DeleteThat certainly sounds like a unique idea! Bet everyone enjoyed it. Hope you learn a lot today.
ReplyDeleteI've really learned a lot and look forward to becoming a real sponge as I meet more and more writers. Thank you for the opportunity.
DeleteYes! Bring on the spontaneous choir! If I could pull together a couple talented friends, I'd go do this myself: pick a busy location and SING my book into success. LOL!!! Of course, what would I do with my kids? Hm.
ReplyDeleteKids? Bring them along. Mine were always involved in every hair-brained advertising scheme we came up with. They had some pretty good ideas, too. But, I admit, only a few that we could use.
DeleteI would love to have someone sing about my books. LOL. Hope you get some ideas today.
ReplyDeleteI've already gotten a lot of great ideas and had a few questions answered. This si such a great idea.
DeleteBarbershop quartet :) I like it :)
ReplyDeleteSarah Allen
(From Sarah, with Joy)
This idea was my favorite, too. I love good harmony. Now, if I could always find that in my words.
DeleteWouldn't that be interesting to have people singing about "Hurricane Crimes", my debut eBook. :P
ReplyDeleteYou never know. I knew Mask Among The Bones wouldn't fit, but I bet if we all put our heads together we could find a book or two that would make a good musical.
DeleteThe barbershop quartet sounds like fun! I hoping to learn a few things, too!
ReplyDeleteBy now, as you've wandered from post to post as I have, you feel like your mind is overflowing with all the new possibilities. The quartet was for a tech company and we got big bang for our bucks. Now if only I can manage to transfer some of that experience to the publishing world.
DeleteSounds like you've got the marketing mindset. Creativity makes the big difference in successful marketing and you never know "What Works" until you try it. Keep experimenting and I wish you success with book marketing. It's not all that different from other kinds of marketing when you really think about it.
ReplyDeleteLee
Tossing It Out
The barbershop quartet idea took our company over a million in sales for the first time. I have hopes that some kernel of an idea I found out in the blog hop today will open my eyes to some new possibilities. Thanks for the support.
DeleteThat was an awesome idea! I know that the better organized and yes the more anal you are about an event can make it a wonderful success. Passion for the product, the goal is also most important especially when it comes to fundraising.Hit people emotionally and you've won!
ReplyDeleteThanks so much for participating!
Thanks for the response and moral support. I live in a very, very small community now so it is hard to do some of the face to face promotion I did in the past. Selling a book and myself as an author through the seeming void of the internet is daunting. Now, I don't feel quite so alone.
DeleteHi! Nice to meet you.
ReplyDeleteBarbershop quartet. Totally unique! :-)
This blogfest has given me lots of awesome tips. Will go back to all of the sites and follow them all (if I haven't done so yet). For now, I'm having a great time reading and learning from them, and leaving comments. I'm glad I participated in this event. I do hope that you and the others would find my post helpful even if it's kinda long. :-)
The Musings of a Hopeful and Pecunious Wordsmith
Nice meeting you, too! I look forward to chatting with as many posters as I can. I have found some wonderful ideas. I'm so new I don't have any real experience, good or bad. I hope that my past endeavors will help me see the light as I enter this new stage in my life. And I hope that those who have been here a little longer can help me focus that light.
DeleteWith creativity like that, the sky is the limit for you!
ReplyDelete